Office holiday parties swap booze for guac, pickleball
By Jo Constantz
Many companies are moving away from the champagne, sequins and “Secret Santa” gift exchanges of office Christmas parties crystallized in public consciousness through TV shows like The Office. Instead, business leaders are opting for year-end celebrations cut totally free from seasonal connotations.
That impulse is part of what led education technology company Outschool to explore options besides the typical dinner-and-drinks routine at a bar decked with boughs of holly. The startup’s staff opted to do something completely different this year: a pickleball lesson.
Outschool isn’t alone. Many companies are looking for fresh ways to bring teams together for the holidays, which is part of what’s led to a spike in demand for outdoor spaces, according to Derek Callow, CEO of a startup that rents out private pickleball courts and pools called Swimply.
The office holiday party has been declared a thing of the past several times, including after the Great Recession, #MeToo and the pandemic. And then, just as reliably, people have hailed its comeback. For many companies, however, the celebration never really disappeared — it just looks a lot different now. This change stems from an effort to be more inclusive and create the kind of camaraderie that’s difficult to build on a Zoom call.
Angela Robinson, a marketing coordinator at corporate events company Teambuilding.com, which works with big names from NASA to Harvard University, said she’s seen an uptick in companies booking virtual murder mysteries or “The Great Guac Off ” — a team guacamole-making competition — instead of specifically holiday-themed events.
Part of this trend, Robinson said, is about not focusing on one holiday over others. The shift also gives companies the opportunity to move away from making drinking the main activity.
“There are many reasons organizers would want alcohol not to be at the center of these gatherings — firstly, for safety reasons and to prevent potential unprofessional behavior,” Robinson said. “This also ties back into inclusivity — employees may not drink for religious reasons, sobriety or because they just don’t enjoy it.”
Melanie Zelnick, CEO of corporate event planning company Glow Events, whose customers include a range of tech and finance powerhouses from Netflix to Andreessen Horowitz, said the days of full-out redand-green festooned Christmas parties are long gone for her Bay Area clients. But it’s only in the last few years that any remaining vestiges have been swept away.
Before the pandemic, a few festive wreaths would’ve probably been fine, Zelnick said. Now, though, “clients say, ‘Hey, not even a tinsel Christmas tree,’ ” she said. “With everyone being so mindful, the closest you can get to holiday is a winter crystal-andice theme, where we just lean into what the weather’s like that time of year.”
While Glow’s events are more akin to traditional parties — with food, drinks and music — than pickleball lessons or a guacamole-making contest, the immersive experiences they design, many of which encourage guests to come in costume, are a far cry from your basic open bar. One company is throwing a 1920s golden-era soiree, complete with gin martini bar carts and lots of Art Deco. For one that went the wintery route, Glow’s bringing in an ice bar and building a giant art installation with glowing blocks that look like ice cubes. And though both parties will serve alcohol, drinking is downplayed.
THE WEATHER
en-us
2023-12-08T08:00:00.0000000Z
2023-12-08T08:00:00.0000000Z
https://enewmexican.com/article/282097756482792
Santa Fe New Mexican
